WHAT I CAN BRING TO THE TABLE.
Featured in this collection is a variety of work from the last 15 years. It features work from my time as a student to my time as a publication + print designer, brand developer, content producer, and digital marketer. I’ve learned to wear whatever hat is needed and I adapt to whichever role fits my client’s best interest. Please feel free to visit the sites that are featured below, as well as play through all of the videos as you’d like. I prefer to showcase my work in the setting that it was created for, therefore you will find mockups of websites and social media in video interfaces. If you have any questions for me, please let me know.
Thank you!
WESTERN FOCUSED PHOTOGRAPHY
COLONIAL DOWNS RACETRACK ‘RACING REVIVAL’ TV & OTT CAMPAIGN
Art Director & Producer
This campaign launched in Spring of 2019, as a political push to have the Virginian governor embrace the return of racing. We needed to emphasize on the rich Virginian history of Thoroughbred racing and how the return will revive the industry that has been disappearing since the last track closed in 2014.
CONTENT PRODUCTION
To be a Content Producer you juggle all sorts of projects. Below are some of my favorites from the last couple years.
Designer + Producer, Bronco Drink Special, Kansas Crossing Casino + Hotel
Animator, Farmhouse OTT Commercial, Q Casino
Animator + Producer, Rosie’s Gaming Brand Launch :30 TV Commercial
Designer, Two Brothers Mining Co. Menu, Kansas Crossing Casino + Hotel
Art Director, Portico by Fabio Viviani, Del Lago Resort
Animator + Producer, DraftKings Sportsbook launch at Del Lago Resort
PENINSULA GAMING: WHAT WE BUILT
Content Producer + Publication Designer.
In Fall of 2012, I was approached to collect historical content, conduct interviews, photograph locations and design a 172 page, 15”x15” coffee table book created for the shareholders of Peninsula Gaming.
ADVENTURE AT AILIWI - MFA STUDENT WORK, 2018
Adventure at Ailiwi was a reveal campaign that was created for my MFA capstone. My goal was to showcase my local area under the facade of a guest ranch to draw interest and reveal that the adventure is just in your backyard. All of these assets were created to be seen by consumers within a 30 mile radius of Dubuque, IA and each of them re-directed the audience to the local parks, attractions and hidden gems that they have been overlooking.
Producer, Created for Paid Digitial Advertisements as well as social and digital header videos.
Paid Advertisement under the original name.
Paid Advertisement under the original name.
Gear and merchandise designed to sell for brand awareness for those who fell for the campaign and embraced its cause.
Website + Social Media Asset that show the activities, locations and adventures that are waiting, in a more artistic approach.
FIELD & FENCES MATERNITY BREECHES - LAUNCH CAMPAIGN
Marketing + Designer
In Spring of 2019, I was approached by Stephanie Field, a professional horse trainer out of Wisconsin who was looking for someone to help launch her small business online for grant applications and gather support for her maternity breech project that is still in its funding stage. This campaign ran from March 1st - April 1st for the FedEx Small Business Grant.
Field & Fences website cover page. See full site at www.fieldandfences.com
Social Media Clientele Testimonials.
Social Media Clientele Testimonials.
Social Media examples and engagement insights, both paid and organic.
SMITH FORK RANCH PHOTOGRAPHY, 2009-2012
EQUINE BLACK BACKGROUND, 2019
KAYLA MILTENBERGER REALTY
Marketing + Branding
In Summer of 2019, Kayla approached me needing my services to give her new realty company a brand and website, as well as built her audience and create marketing strategies for her target audience.
To visit the full site: www.everykeybeginswithk.com
RIVER RIDGE RANCH
Marketing + Web Designer
In summer of 2018, the owner of River Ridge Ranch hired me to redesign their website to be discovered within the 45 mile radius that they serve. I spent two weeks shooting photography at the stable and built out the site, optimizing it for SEO and successfully help build their boarding operation to capacity and grow their lesson program to 6 days a week.
To visit the full site: www.riverridgestables.com
LONE MOUNTAIN RANCH REBRAND + TRADE SHOW - STUDENT WORK BFA
New brand design, market researched show that in order to translate well to digital platforms, their current logo (2010) was too detailed and needed to be refined for a cleaner, more recognizable mark.
Prospective Trade Show Design, School work at the Milwaukee Institute of Art & Design, 2010. The idea of an old west saloon front as one entrance, and the grander back entrance celebrates the rustic, yet rich history that the West has to offer.
Prospective Trade Show Design, School work at the Milwaukee Institute of Art & Design, 2010. The idea of an old west saloon front as one entrance, and the grander back entrance celebrates the rustic, yet rich history that the West has to offer.